Online Presence – NWSidebar

Blast from the Past: When the WSBA First Went Online 25 Years Ago

In 1996, “Macarena” was topping the charts, Japanese consumers became the first to purchase a new video format called DVDs, Independence Day blew up both U.S. landmarks and box offices, and the WSBA officially entered cyberspace. Recently, a member of the WSBA Communications Department was searching through old issues of Washington State Bar News and happened upon the following article which details the WSBA’s first website that went live 25 years ago this year.

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The Consequences of Technological Incompetence

Being a Luddite can be expensive, embarrassing, and potentially disastrous for lawyers and clients. Tech incompetence can result in wasted time (and therefore increased cost to the client), loss of money and identity, ethical sanctions, and embarrassment or worse in the courtroom. Those are high prices to pay for being too proud (or lazy) to […]

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Court of Appeals Discusses Lawyer Web Advertising under the Consumer Protection Act

Since Short v. Demopolis, 103 Wn.2d 52, 691 P.2d 163 (1984), the business aspects of law practice have been subject to the Washington Consumer Protection Act. RCW 19.86.020 prohibits “[u]nfair methods of competition and unfair or deceptive acts or practices in the conduct of any trade or commerce[.]” RCW 19.86.090, in turn, creates a private […]

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Learning Tech in Short Bursts: Creating Outlook Rules

An excellent way to learn technology is in short bursts. Today, let’s take a few minutes to learn how to create rules in Outlook (…and why you’d want to). It’s the latest from the WSBA’s Practice Education Center.

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Friday 5: Lawyers’ Favorite Law Blogs

A while back, we talked about legal podcasts that lawyers love. This time, we’re ranking the top law blogs.

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What’s in the March 2016 NWLawyer

The March 2016 issue of NWLawyer is out, and we’ve got some great articles to share with you.

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Creating Amazing Videos and Avoiding Ethics Violations

Video is a powerful platform for connecting with new prospects, establishing a stronger online presence, and providing resources for your current clients. As part of our ethics day on Aug. 26, 2015, we will be covering how to create content — including video — that avoids common ethics violations. But what makes a good video […]

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5 Powerful Books to Inspire Women Lawyers

The Bar’s Charity Anastasio, practice management advisor for the Law Office Management Assistance Program, shares her top titles for empowering women in the legal profession.

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Ever Consider Using Live Chat on your Law Firm Website?

Some bold lawyers have introduced “live chat” functions on their websites to get leads, but is this a good idea?

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Mission Possible: Post-Launch Debrief

Mission Possible launched Oct. 1 — a webcast of 30-minute overarching segments on the new legal market and new practitioner, smart marketing, emerging business models, and 15-minute spotlight pieces by leading minds exemplifying key ideas within those broad-stroke concepts.

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Law Firm Blogging Returns to Its Roots

The landscape of law firm digital marketing is constantly changing; with Google algorithm updates, evolving search engine optimization (SEO) techniques, more algorithm updates, increases in local online competitiveness, the Get Noticed Get Found (GNGF) team (including me, its Chief Information Officer) is constantly adapting our strategy to help clients get found via organic search.