The internet and social media are a part of most attorneys’ practices, whether they’ve chosen an aggressive online presence or not. Along with marketing their practice and maintaining their digital presence, attorneys may find themselves facing a negative internet review. Sometimes they call the WSBA Ethics Line (800-945-9722 ext. 8284) asking for guidance on whether and how they can respond. Can attorneys post comments themselves after receiving unfair negative reviews? We’ll do a quick review of this scenario, but be sure to read the rules and their comments in their entirety.
Being a Luddite can be expensive, embarrassing, and potentially disastrous for lawyers and clients. Tech incompetence can result in wasted time (and therefore increased cost to the client), loss of money and identity, ethical sanctions, and embarrassment or worse in the courtroom. Those are high prices to pay for being too proud (or lazy) to learn how the Internet, social media, and that box on your desk work. Read more
Digital content is being published at a historically high rate. Organizations are employing business-minded strategies focused on delivering communications and marketing messages via websites, social media, email, and mobile applications. As they look to leverage even more online platforms – such as customer relationship management tools and chatbots – their exposure to regulatory and legal risks continues to grow. Read more
At the March 28 WSBA Legal Lunchbox CLE, “Social Media Marketing Strategies for Attorneys,” CLE faculty Jeanne Marie Clavere, WSBA’s professional responsibility counsel, Greg McLawsen of Sound Immigration, and Sumeer Singla of Impact Law Group explored ways that law firms have used social media to expand their client base and reviewed how the RPCs may impact different social media marketing strategies. Read more
Whether you are a small or large firm with hundreds of attorneys, your website is likely the foundation of business development and new client lead generation. There is certainly a lot of advice out there on how to make a website effective, perhaps so much information that it might be difficult to determine where to start. Read more